Composite week sampling designs are utilized in past content analysis studies to get representative examples of tv development (Kunkel et al., 1999, 2001, 2003; Madden & Grube, 1994; Wallack, Grube, Madden, & Breed, 1990; Wilson et al., 1997). This sampling strategy involves arbitrarily selecting times of the week or certain time slots for recording over many weeks to cut back prospective bias that would be introduced if all taping had been done inside a calendar week that is single. Recording associated with sample took place mainly more than a period that is 7-week the autumn every year. Because season premiere episodes are staggered through the thirty days of September, we started taping as soon as all nonsyndicated series had been showing episodes through the present period. Each three different days of the week were randomly selected for taping from all 11 stations, with all seven days of the week represented three times in the sample week. The 8-hour time block for taping extended from 3:00 p.m. (from which time youth that is most are away from college) to 11:00 p.m. (through prime- time). The entire process of recapturing missed episodes (like those which is why the satellite sign had been lost or perhaps the show was pre-empted by displaying or other events that are special proceeded through the entire winter time. Continue reading